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Later she recorded others such as Annie Sprinkle "talking sexy".
Leonard convinced magazine owner Carl Ruderman to purchase more of these numbers and the business began to be successful using the magazine to promote the service.
Unused minutes were rarely usable on a second call.
The provider provided (say) 10 minutes of service, but got to keep all of the money (say 20 minutes).
Due to the potential for emotional intimacy between those who have engaged in phone sex, it is a matter of some debate whether phone sex is to be considered infidelity when involving a person outside of a committed personal relationship.
Nevertheless, phone sex should not be confused with prostitution wherein money is exchanged for real life sexual services or physical interaction.
Leonard recorded her own voice informing callers of the contents of the next issue of High Society magazine before its publication.
In the sex industry, similar platforms emerged facilitating the selling of used panties and other odoriferous garments, and for "cam" video sessions, in which the customer, for a fee, can direct the woman on the video screen, and for a higher fee, have a private connection (no one can see caller or provider except each other).
By the end of the 1980s, nearly all of the major local phone companies in the United States, plus the major long distance carriers, were actively involved in the adult chat line business.
The telephone companies would provide billing services for chat line companies.
Typically the telephone companies would bill callers to chat lines and then remit 45% of the money collected to chat line operators.